Seis herramientas para mejorar la comunicación interna en tu empresa
Las empresas parecen haber entendido que el éxito en la estrategia corporativa está tan ligado al rendimiento y satisfacción de los colaboradores, como a los números de ventas. Desde ese momento surgen muchas dudas sobre cómo mantener comprometido y activo al colaborador. Sin duda, el uso de herramientas de comunicación
Industrial Chambers? Which are Important?
In the country and in Queretaro there are different chambers to which SMEs mainly affiliate, according to the activity to which they dedicate themselves. Industrial chambers provide a series of services such as consultancy, event organization and training in which affiliates can participate. There are generally no restrictions on joining.
How to take advantage of communication channels
As we mentioned in our previous blog, there are different strategic communication channels to have digital presence. There are multiple strategies for digital communication channels. We will show you the different ways in which your company can do positioning and promote itself in the digital world. First of all, it is
5 Tips to strengthen my leadership with students
Undoubtedly when we remember our days in school many things can come to mind; the facilities, the good and bad classmates, the subjects that made us suffer and the moments in which we excel. In a remarkable way, what we can most recap of those days are the teachers. The
Responsible Communication and Marketing: Sustainable Business Strategies
In 2010, (as all readers of this section should know) the ISO26000 International Standard of Social Responsibility (SR) was born, which revolutionized the business world and organizations with a formal aspiration for sustainability. ISO26000 proposes an internationally validated form on how organizations of any type could establish and/or improve SR structures
3 Keys for Industrial Buyers to Choose your Proposal
Companies that belong to an industrial turn-around have a buying process that can become somewhat complex. The entry into the process of selection is not a simple thing, but once the relationship has started there are some key points that are important to ensure that your proposal is the most
Effective and Simple Loyalty and Promotion Strategies
As we discussed in the previous post-- Selling more to current clients-- any company can meet the goal of increasing their sales through two general strategies: opening the market or growing their customers. In addition to the second strategy, we can increase the volume of the products or projects with our
Selling More To Current Clients
As we all know, there are two strategies for selling more: have an open market and grow our customers. The first and most challenging option is to go back to the beginning of the market. This includes prospecting, cold calling, presenting our company, gaining the confidence of the prospect, presenting our
¿Para qué sirve el reporte de sostenibilidad en tu empresa?
En los últimos años, la transparencia se ha convertido en una exigencia de nuestros públicos de interés (desde inversores hasta consumidores) y la palabra confianza es lo que los lleva a la decisión final de escogernos frente a la competencia. En este contexto, el informe de sostenibilidad se convierte en
¿Cómo sacar provecho de los canales de comunicación?
Como lo comentábamos en nuestro blog anterior, existen diferentes canales de comunicación estratégicos para tener presencia digital. A continuación te mostraremos las diferentes formas en las que tu empresa puede hacer posicionamiento y promocionarse en el mundo digital. Primero que nada es necesario mencionar que no debes de estar presente en todos los