How to take advantage of communication channels
As we mentioned in our previous blog, there are different strategic communication channels to have digital presence. There are multiple strategies for digital communication channels. We will show you the different ways in which your company can do positioning and promote
5 Tips to strengthen my leadership with students
Undoubtedly when we remember our days in school many things can come to mind; the facilities, the good and bad classmates, the subjects that made us suffer and the moments in which we excel. In a remarkable way, what we
Responsible Communication and Marketing: Sustainable Business Strategies
In 2010, (as all readers of this section should know) the ISO26000 International Standard of Social Responsibility (SR) was born, which revolutionized the business world and organizations with a formal aspiration for sustainability. ISO26000 proposes an internationally validated form on how
What does it mean that my business must be on the internet?
Surely you have wondered, “Why do companies have a website?” and, “Are they on social media?” Today, the average mexican user spends more than 6 hours either on his computer or cell phone. The form of communication and promotion has
I want to measure the results of my loyalty strategies. Who can help me?
If you have been implementing loyalty strategies for sometime and have not closed any new projects or sales, it is time to check if they are working. First, check to see if you followed all the communication steps necessary to achieve